Proof that Purpose Works
Explore our success stories below.
We work with corporate leaders, businesses, and non-profits, delivering strategies that not only drive tangible results, but create meaningful change.
Proof that Purpose Works
Explore our success stories below.
Large National Retailer
Expanding into a Competitive Market
Need: Client required differentiation, regulator approval, and community buy-in.
Outcomes
- Conducted staff surveys & community mapping
- Developed brand story & impact pillars
- Achieved 100% regulator standards
- Opened 3 new stores
- Increased customer loyalty through community engagement
Services provided
- Brand position + purpose
- Impact pillars + NPO partners
- Employee impact committee
- Customer incentives + stakeholder engagement
- In-store asset creation
- Digital storytelling + messaging
- KPIs + annual reporting
Emerging CPG Brand
Gaining Shelf Space & Customer Loyalty
Need: Client needed to build loyalty without lowering prices.
Outcomes
- Partnered with a nonprofit for a purpose-driven campaign
- Doubled sell-through rate
- Won high-profile city-sponsored events
- Built measurable customer loyalty
Services Provided
- Giveback program partner
- Brand position + market analysis
- Impact pillars + strategy
- Customer incentives + stakeholder engagement
- Retailer education
- In-store asset creation
- Digital storytelling + messaging
IT Reseller
ESG Strategy for Sustainability Compliance
Need: To maintain priority reseller status with Cisco, the client had to meet sustainability requirements.
Outcomes
- Audited assets, travel, and nonprofit partnerships
- Implemented low-cost ESG solutions across departments
- Mobilized sustainable initiatives within 60 days
- Supported program for 2 years before a $90M acquisition
Services Provided
- Sustainability audit + carbon offset
- Workforce demographics + asset review
- Brand position + purpose
- Employee surveys + impact committee
- Nonprofit & vendor matchmaking
- ESG KPI creation + reporting
Nurses Association
Boosting Membership & Engagement
Need: Increase diversity, enhance programming, and strengthen communications.
Outcomes
- Conducted a 5-month audit of organizational practices
- Developed a recruitment & programming strategy
- Created a scalable recruitment plan & program calendar
Services Provided
- Brand position + organizational values
- Financial review
- Program audit + content creation
- Equity-centered recruitment strategy
- Stakeholder engagement
- Leadership coaching
National Arts Nonprofit
Expanding & Diversifying Donor Base
Need: Needed a strategy to increase and diversify donors
Outcomes
- Provided multi-part workshop series for Board of Directors
- Delivered core messaging & corporate sponsorship strategies
- Created a successful outreach & fundraising plan
Services Provided
- Brand position + donor analysis
- Core messaging + storytelling
- Mission re-alignment
- Board audit
- Financial review
- 3-Part fund development workshop
Women’s Conference
A Sold-Out Relaunch
Need: Rebranding & relaunching a well-known industry conference.
Outcomes
- Transformed messaging, branding & attendee engagement
- Achieved a sold-out event with thousands of attendees
- Secured year-long sponsors & earned media coverag
- Developed quarterly programming & a partner nonprofit
Services Provided
- Brand position + messaging
- Program audit + creation
- Financial + operational planning
- Membership benefits
- Sponsor engagement
- Communications strategy
Testimonial



Have a company challenge
and want to talk it through?
Let’s discuss solutions and opportunities and see if CDG is a fit.
Proof that Purpose Works
Explore our success stories below.
Large National Retailer
Expanding into a Competitive Market
Need: Client required differentiation, regulator approval, and community buy-in.
Outcomes
- Conducted staff surveys & community mapping
- Developed brand story & impact pillars
- Achieved 100% regulator standards
- Opened 3 new stores
- Increased customer loyalty through community engagement
Services Provided
- Brand Position + Purpose
- Impact Pillars + NPO Partners
- Employee Impact Committee
- Customer Incentives + Stakeholder Engagement
- In-Store Asset Creation
- Digital Storytelling + Messaging
- KPIs + Annual Reporting
Emerging CPG Brand
Gaining Shelf Space & Customer Loyalty
Need: Client needed to build loyalty without lowering prices.
Outcomes
- Partnered with a nonprofit for a purpose-driven campaign
- Doubled sell-through rate
- Won high-profile city-sponsored events
- Built measurable customer loyalty
Services Provided
- Giveback Program Partner
- Brand Position + Market Analysis
- Impact Pillars + Strategy
- Customer Incentives + Stakeholder Engagement
- Retailer Education
- In-Store Asset Creation
- Digital Storytelling + Messaging
IT Reseller
ESG Strategy for Sustainability Compliance
Need: To maintain priority reseller status with Cisco, the client had to meet sustainability requirements.
Outcomes
- Audited assets, travel, and nonprofit partnerships
- Implemented low-cost ESG solutions across departments
- Mobilized sustainable initiatives within 60 days
- Supported program for 2 years before a $90M acquisition
Services Provided
- Sustainability Audit + Carbon Offset
- Workforce Demographics + Asset Review
- Brand Position + Purpose
- Employee Surveys + Impact Committee
- Nonprofit & Vendor Matchmaking
- ESG KPI Creation + Reporting
Nurses Association
Boosting Membership & Engagement
Need: Increase diversity, enhance programming, and strengthen communications.
Outcomes
- Conducted a 5-month audit of organizational practices
- Developed a recruitment & programming strategy
- Created a scalable recruitment plan & program calendar
Services Provided
- Brand Position + Organizational Values
- Financial Review
- Program Audit + Content Creation
- Equity-Centered Recruitment Strategy
- Stakeholder Engagement
- Leadership Coaching
National Arts Nonprofit
Expanding & Diversifying Donor Base
Need: Needed a strategy to increase and diversify donors
Outcomes
- Provided multi-part workshop series for Board of Directors
- Delivered core messaging & corporate sponsorship strategies
- Created a successful outreach & fundraising plan
Services Provided
- Brand Position + Donor Analysis
- Core Messaging + Storytelling
- Mission Re-Alignment
- Board Audit
- Financial Review
- 3-Part Fund Development Workshop
Women’s Conference
A Sold-Out Relaunch
Need: Rebranding & relaunching a well-known industry conference.
Outcomes
- Transformed messaging, branding & attendee engagement
- Achieved a sold-out event with thousands of attendees
- Secured year-long sponsors & earned media coverag
- Developed quarterly programming & a partner nonprofit
Services Provided
- Brand Position + Messaging
- Program Audit + Creation
- Financial + Operational Planning
- Membership Benefits
- Sponsor Engagement
- Communications Strategy